We developed the stone logo as a symbol of nature's potency.
Being an enthusiastic surfer, Steve Fearn our founder and creative director wanted to use the concept of a smooth sea-sculpted pebble.
The pebble is a versatile resource, a powerful tool and an object that creates ripples and movement. Even as it lies embedded in the sand with the waves washing over it, it remains charged with an energy, a potential that may be picked up at any moment.